Game Plan is the only e-commerce Forum for the B2B market of Brands, Manufacturers, and Distributors. Brian Walker, Senior Vice President of Strategy at hybris, shares his thoughts on the importance of a B2B forum such as Game Plan. This is a place where B2B thought leaders can come together and discuss what is happening in the current market. He discusses how there are many disruptive forces impacting B2B e-commerce and omni-commerce: buyers acting like consumers and machine to machine communication, to mention a couple.
Game Plan is a unique opportunity to find out what are the market drivers, what are the disruptive forces and how buyers behave differently. All this can help you develop your own game plan. For more information and to register for the Chicago event: http://bit.ly/18g3Lov.