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Ebonite, a maker of bowling balls and gear for almost 100 years, recently bought a Mexican bowling-pin company to expand their reach into the market. But instead of simply running the factory out of the country, Ebonite decided to bring all the machinery back to Hopkinsville, KY, where they use a dozen workers to do the work of what used to be 27 employees. The CEO, Randy Schickert, admits that they pay their American workers more than their Mexican counterparts, but after the total cost is calculated, their per-pin cost is cheaper in the U.S.

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Have any comments or questions about our Thursday video editions of IMPO Insider? Or do you have a video you’d like to see featured in one of our deployments? Email me at Joel.Hans@advantagemedia.com.

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